Budweiser sought to create a large-scale mural in Mumbai that would enhance brand visibility through a high-impact public art installation. The objective was to identify a premium, high-footfall location that aligned with the brand's identity while adhering to all local compliance and regulatory guidelines.
To bring this vision to life, Headshot Media managed the project end-to-end. We conducted an extensive recce across Mumbai, evaluating multiple locations based on footfall, visibility, accessibility, and compliance requirements. After a thorough assessment, a premium site in Bandra was shortlisted and finalized. We then onboarded renowned mural artist Mooz and oversaw the complete execution, from site preparation and production to the final mural installation.
